top of page


Artificial intelligence is rapidly filling over in every industry including medical, automobile, gaming, and advertising to name a few. The mounting need for its application has called in attention from improbable industries, music, to be specific.

A New York-based music composer, Atif Afzal, with an electronics engineering background, has conceived and developed a neumorphic and artificial intelligence-based music production library, called World Music Hub or WMH. Founded and launched in 2018, the library is all set to disrupt the music industry with its AI version releasing in 2021. It is, essentially, a world music (or global music) library with authentic soundtracks and scores from various parts of the world. From conventional Bollywood songs and cinematic scores to unchartered tribal music, the composer has complied a rare, comprehensive database for film producers and music supervisors all over the world, also serving as an educative website for world music enthusiasts and students.

Afzal saw the need for automation in the music industry when he was working on world music for international films during the COVID 19 pandemic.


World Music Hub (WMH) is an unrivaled platform as it is a one-of-a-kind example of the application of an artificial neural network to music analysis, and demonstrates that a deep learning system can actually find the semantic meaning of the music. With its neumorphic user interface, it also exhibits that the task of creating music with a well-constructed harmonic assembly can be extended to a broad set of complex real-world musical materials.

It has the potential to change how film scoring and sync placements will take place in the future. Not be mistaken for loss of creativity as the music would be composed and recorded by Afzal and other musicians globally involved. However, the functionality will take precedence here with the embedded intelligence that will analyze parameters like duration, mood, tempo, adjacent scene music requirements, compatible melodic scales as per the concept of circle of fifths. It will also have the ability to analyze temp scores placed on a film scene and use its intelligence to source an appropriate original track to replace the temp score. WMH would aid in increasing the audio post production efficiency. Classical composers like Beethoven and Mozart once could have never imagined a world where they could record their symphonies. Today, the same are composed and produced on digital audio workstations like Logic and Cubase. Afzal’s WMH is another leap in the evolution of film music technology.


Apart from artificial intelligence, the look and feel of the music library is based on the latest style or trend that website developers have been tumbling over – Neomorphism. It is a modern iteration of a style of designing web elements which gives the effect of realistic buttons at the user interface or user experience level.

The future of the platform looks bright seeing the performance and the usability of it is right on track.

bottom of page